FEATURES
True Marketing (print edition only)
SIGMA 2005 Distinguished Marketer award recipient, Doug True, reflects on 30 years of service to the industry, company and family
By Mark Ward, Sr.

Sale to the fleet (print edition only)
The skills, techniques and approaches required for marketing fleet card programs are quite different from those needed to operate a gas station or c-store
By Tom Osborne

21st century security (print edition only)
Protecting you and your investments gets easier and more affordable as new technologies come on the scene
By Maura Keller

DEPARTMENTS
Viewpoint
Five Ways to Get Better
Bill Shipley III, SIGMA President

Conventions
Executive Leadership Conference
January 22-25, 2006
Beaver Run Resort, Breckenridge, Colo.

EPAct 2005
What's in it for Marketers?

Show Review
SIGMA's Summer Legislative Meeting
Independent Marketers Hit the Hill with Great Success

September/October 2005 Issue